Springfield is a famous brand specializing in urban wear for both men and women. Founded in 1988, this company puts an important emphasis on fashion forward clothing and quality materials. The Springfield retail counter features similar characteristics and it has been specially designed to impress its customers. The retail displays are numerous and spacious, accommodating multiple types of clothes.
The lighting options used are meant to add to the raw, industrial theme (note the use of wood, paper and steel) and they make this retail store appear more spacious and welcoming. The signage is bold and it features large backlit letters that can be noticed from a distance. The color scheme for the walls features neutral colors like grey and light yellow while the flooring option features a dark-colored shade.